James Alliban is a new media artist, interactive director and co-founder of the multi-disciplinary London based design studio Arcade. He uses new technology to build unique creative experiences with a view to engage, delight, surprise and question, often with the aim to connect virtual and physical spaces. James’ research and artistic practice ranges from interactive environments to generative art to creative tools for mobile platforms. Working mainly with gesture and the human form, his work often adopts an abstract aesthetic while offering unique forms of creative expression. By exploring the experiential nature of technology, he aims to encourage play and generate curiosity.















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